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TO Live is one of Canada's premier multi-arts organizations, renowned for operating three iconic venues in Toronto: Meridian Hall, St. Lawrence Centre for the Arts, and Meridian Arts Centre. As a leading cultural institution, TO Live is dedicated to presenting a diverse array of performing arts, theatrical productions, and concerts that reflect Toronto’s vibrant and multicultural community. The organization plays a vital role in fostering artistic excellence, connecting audiences with innovative performances, and supporting local and international artists. With its strategic focus on activating creative spaces and inspiring artistic expression, TO Live serves as a nexus for cultural engagement and artistic development in Toronto. The organization’s commitment to inclusivity, accessibility, and community enrichment makes it a dynamic environment for creative professionals seeking to contribute to the arts sector.
About The Role
TO Live is seeking a talented and motivated Graphic Designer to join its Marketing & Communications team in a full-time capacity. In this role, you will be instrumental in shaping the visual identity of the organization across multiple platforms. You will work behind the scenes of extraordinary artistic experiences, collaborating with artists, cultural leaders, and internal teams to develop compelling visual narratives. Your primary responsibility will be to design high-quality print and digital marketing assets that align with TO Live’s brand guidelines, ensuring consistency and excellence in visual communication. The role offers a unique opportunity to contribute to a vibrant arts organization, where your creative skills will support marketing campaigns, enhance audience engagement, and elevate the organization’s presence across digital and physical media. This position requires a blend of creativity, technical expertise, and strategic thinking, with an emphasis on visual storytelling that resonates with diverse audiences.
Qualifications
- Bachelor’s degree in Graphic Design or a related field, or an equivalent combination of education and relevant experience
- 2 – 4 years of professional graphic design experience, either in-house or agency-side, with a focus on digital design
- Strong foundation in design principles, including typography, layout, composition, colour, and visual hierarchy
- Advanced skills in Adobe Creative Suite, particularly Photoshop, Illustrator, and InDesign
- Demonstrated experience with photo editing and retouching
- Knowledge of UI/UX principles, web standards, and image optimization for digital platforms
- Proficiency in illustration and/or animation is an asset
- Nice to have: digital animation skills using tools such as After Effects or Blender
- Excellent communication and visual storytelling skills, with the ability to clearly explain design decisions
- Highly organized, detail-oriented, and capable of managing multiple projects with changing priorities
- Comfortable working in ambiguous, deadline-driven environments and adapting to fast-paced workflows
- Strong interpersonal skills and a collaborative mindset
- Design high-quality print and digital marketing assets in accordance with TO Live’s brand guidelines
- Create visual content for websites, email campaigns, digital and print advertisements, social media, outdoor media, and digital signage
- Collaborate with internal stakeholders to develop visual narratives that effectively communicate key messages
- Ensure consistent brand expression across all communication channels and touchpoints
- Edit and prepare imagery, including colour correction, retouching, and cropping to maintain visual cohesion
- Manage creative assets and support the development of internal file organization standards
- Assist the marketing team with digital signage scheduling and management using Spinetix
- Participate in concept development and iterative design processes under tight deadlines
- Stay updated on design trends and incorporate innovative ideas into projects
- Comprehensive wellness package including vacation, personal, and sick days
- Company-paid health and dental insurance from the first day of employment
- Participation in the pension plan from the first day of employment
- Access to Arts Workers Reciprocal Program
- Opportunities for professional development and growth within a leading arts organization
- Dynamic and inclusive work environment supporting creativity and collaboration
TO Live is committed to fostering an inclusive and diverse workplace. We encourage applications from Indigenous peoples, racialized persons, persons with disabilities, women, LGBTQ2S+ individuals, and others who can contribute to our culture of innovation and creativity. We adhere to the principles of equitable, barrier-free recruitment and selection processes in accordance with the Accessibility for Ontarians with Disabilities Act (AODA). All applications will be reviewed by human reviewers, and accommodations will be provided throughout the hiring process upon request. We value the unique perspectives and experiences each candidate brings and are dedicated to creating an environment where everyone can thrive.
