Digital & Partnership Marketing Specialist

About The Role

You will expand user growth for FreshBooks through strategic partner collaborations and marketing initiatives, focusing on Affiliate, Referral, Sponsorship, and Partnership Marketing Channels. You will coordinate with outside vendors and agencies, and collaborate with cross-functional teams to achieve marketing objectives. You will report directly to the Senior Manager, Demand Generation, and work collaboratively to drive partner growth. You should be naturally curious, inquisitive, hardworking, and a creative thinker with strong communication skills. If you are detail-oriented, upbeat, and collaborative, this is the team for you.

NOTE: This role can be worked remotely from the above location.

What You'll Do

• You will develop and refine a scalable strategy for partnering with external entities (B2B Partners, influencers, affiliates, publishers, etc.) to drive consumer growth.
• You will lead the end-to-end execution of partner co-marketing campaigns, including writing detailed campaign briefs and coordinating with internal and external teams.
• You will launch, manage, and track the performance of partner marketing campaigns, analyzing data for optimization.
• You will cultivate and maintain strong relationships with existing partners and identify new partnerships to expand reach and drive growth.
• You will track and monitor results for all owned campaigns, assessing effectiveness, revenue growth, and partner profitability.
• You will run and assist in the delivery of the company’s referral program and manage the affiliate channel.
• You will coordinate with outside vendors and internal stakeholders to launch user review campaigns.
  
  

What You'll Bring

• 2+ years of experience in Marketing
• Experience collaborating with a diverse set of partners and stakeholders to reach respective goals
• Strategic thinking, ability to understand the “big picture” and use creative problem solving to drive impact & results
• Solid project management skills, especially in managing several partner relationships at once
• Experience communicating a company’s or product’s unique value proposition to potential customers, partners and market influencers
• Enthusiasm for a fast-paced, collaborative, entrepreneurial and results-driven environment
  
  

You'll Stand Out If You Have

• Working with influencers/content creators
• Detailed reporting
• Managing a budget (ideally over $500k annually)
  
  

About FreshBooks

You've probably learned a bit about FreshBooks before making it to this point, but let us take a moment to introduce ourselves: FreshBooks is a leading cloud-based SaaS accounting software platform built for small business owners and consistently ranks #1 easiest to use. With an emphasis on keeping things simple and stress-free wherever possible, FreshBooks makes the hard parts of running a business a little bit easier. With FreshBooks, our customers can get paid faster and spend less time on admin and paperwork, so they can focus on what they do best—growing their businesses.

We believe in human-centric connections that empower teams to do their best work. Headquartered in Toronto, Canada, our team operates in clusters across North America and Europe using a variety of working environments—remote, hybrid, and in-office—all based on what’s best for the team, collaboration, and mental well-being. We are committed to creating a supportive and flexible workplace where everyone can thrive, grow, and make an impact on the lives of small business owners and accountants worldwide.

Perks & Benefits

We Understand That You'll Weigh Many Factors When Deciding If FreshBooks Is The Right Next Step In Your Career. Here Are Some Of Our Offerings For Our Employees (we Call Ourselves FreshBookers) To Support Their Growth

• Comprehensive health and wellness benefits. Including a retirement savings program or pension plan matched to your local office, stock options for every full-time employee, generous time off, parental leave and new parent support, annual healthy living credit, comprehensive medical and dental benefits, fertility and gender-affirming benefits dependent on your region, and more.
• Perks that matter. Including a Peer Recognition Program, an Employee Assistance Program, headphone credit, meaningful in-person gatherings to bring onsite and remote employees together, and more perks matched to your local cluster.
• Working environments to help you thrive. Beautiful office spaces welcome you in Toronto, Amsterdam, and San Luis Potosi. If you don't have access to a FreshBooks office, you receive a home office credit to set up your home office.
• Supportive peer group, mentors, and leaders. We care about each other across the organization and have programs to support this so everyone feels a strong sense of belonging, and believes in collective impact.
• Accelerated growth. Comprehensive company onboarding, career development through continuous coaching, training, and learning on the job.
  
  

Even if your experience doesn't meet every bullet on the above lists, we'd love to learn more about you and why you think FreshBooks is the next step in your career.

FreshBooks is an equal-opportunity employer. We do not discriminate based on gender, religion, race, mental disability, sexual orientation, age, or any other status. All applicants are considered based on their qualifications and merits. At FreshBooks, we inspire an environment of mutual respect and we believe diversity and inclusion are crucial to our success.

FreshBooks provides employment accommodation during the recruitment process. Should you require any accommodation, please indicate this on your application and we will work with you to meet your accessibility needs. For any questions, suggestions or required documents regarding accessibility in a different format, please contact us by phone at 1-416-780-2700 and/or email at [email protected].