Marketing Manager - Webinars & Virtual Events

Job Description:

We are seeking a strategic and hands-on Marketing Manager - Webinars & Virtual Events to lead and evolve our client's webinar program. This fully remote contractor role sits within the client's Campaign Management team and will serve as the primary driver of operational excellence, platform expertise, and program effectiveness for webinars. In addition, this individual will contribute to improving broader campaign processes and enablement. You will play a pivotal role in promoting the client's thought leadership by delivering educational and engaging virtual experiences that align with marketing, sales, and customer engagement goals.

Responsibilities:

Webinar Program Leadership

• Own end-to-end planning, oversight, and measurement of webinars across platforms like ON24 and Zoom Webinars.
• Establish and enforce best practices and standards for webinar strategy, execution, content, and presentation.
• Develop and maintain a dynamic webinar calendar in partnership with the client's Revenue Marketing Managers to ensure topic variety, audience engagement, and alignment with broader campaign goals.
• Serve as administrator for webinar platforms—managing licenses, troubleshooting issues, and providing training.
• Monitor webinar performance and analyze data to identify improvements in content, format, or delivery.
  
  

Campaign & Process Enablement

• Collaborate with the client's Campaign Managers to embed webinars into integrated marketing campaigns.
• Develop and document scalable processes, templates, and how-to guides to streamline webinar execution across teams.
• Support the client's Campaign Management team in optimizing workflows using tools like Workfront and Marketo.
• Act as the go-to resource for client's internal teams regarding webinar planning, tools, and platform expertise.
  
  

Speaker & Stakeholder Coordination

• Partner with the client's Revenue Marketing Managers, Product Marketing Managers, speakers, and SMEs to define webinar objectives, content, and messaging.
• Lead pre-webinar activities including kickoff calls, slide reviews, and tech checks.
• Host webinars, manage live delivery, moderate audience engagement (polls, Q&A), and ensure a professional attendee experience.
  
  

Post-Event Reporting & Optimization

• Distribute post-event metrics and insights to stakeholders.
• Maintain webinar documentation, OneDrive folders, and internal communication channels (e.g., Slack).
• Monitor CPE eligibility and compliance requirements, managing CPE-approved webinars accordingly.
  
  

Tools & Platforms

• Webinar Platforms: ON24, Zoom Webinars
• Project Management: Workfront
• Marketing Automation: Marketo
• Collaboration & Storage: Slack, OneDrive
  
  

Qualifications

• 3+ years of experience managing B2B webinars or virtual events, preferably in a marketing or demand generation environment.
• Strong understanding of webinar platforms (ON24 and Zoom Webinars) and marketing tools (Marketo, Workfront).
• Ability to drive strategy while managing tactical execution.
• Excellent organizational, communication, and stakeholder management skills.
• Proven ability to manage multiple projects, prioritize effectively, and meet tight deadlines.
• Familiarity with educational content delivery and CPE requirements is a plus.
  
  

About RevOpsforce:

We are On-Demand, Technical RevOps Experts for Go-to-Market Teams.

RevOpsforce is a tech-enabled consulting firm redefining how B2B SaaS companies scale and optimize revenue operations. We eliminate inefficiencies, reduce costs, and accelerate execution by streamlining tech stacks, automating workflows, and integrating data for full go-to-market alignment. We don't just advise—we execute, delivering hands-on solutions that drive real impact. Backed by a network of top-tier RevOps experts, we partner with high-growth companies to build scalable, efficient, and cost-effective revenue engines. If you're looking to work on cutting-edge projects that shape the future of RevOps, we'd love to have you on board.

Type: Contract, hourly

We are an equal-opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

www.revopsforce.com