Social Media Manager + Video Content Creator

Title: Social Media Manager + Video Content Creator

Location: Remote (US-based preferred)

Start Date: December 2025

Experienced Social Media Manager + Video Content Creator needed for organic social strategy and content for growing senior care start-up. Part-time hire with 15-20 hours/week to start with potential for growth with the right candidate.

What we're looking for:

A social media manager confident in video content creation and analytics to drive our social media presence, creating high quality, original content to boost brand visibility and trust, drive traffic to our website, grow our social following, and improve engagement rates.

As a caregiving platform, we hold ourselves to a high standard of authenticity and trust with our audiences. We're looking for someone who produces thoughtful, quality content tailored to our unique audience segments, helping us build a solid foundation for growth.

Platforms: Facebook, LinkedIn, Instagram, YouTube, TikTok, X

Specific duties:

• Plan and execute a social media strategy based on brand guidelines, product offerings, seasonal topics, brand partnerships, and business goals
• Plan and schedule monthly social calendar (we use Loomly)
• Apply creative copy to design templates and update templates as needed
• Write captions and scripts
• Implement strategic tagging, hashtags, and oversee social engagement
• Implement best practices and optimizations across platforms
• Create content tailored to different target audiences based on platform
• Video editing: We're looking for someone experienced in editing both long and short form video for reels, YouTube podcasts, and ad hoc content projects
• Collaborate with the Business, Design, and Copy teams on high impact/high effort projects, such as YouTube tutorials and video podcasts
• Coordinate with paid marketing campaigns and SEO efforts
• Present monthly analytic reports with strategic suggestions for improvement
• Maintain a schedule of availability for communicating with the team, ensuring any requests are met in a timely manner
  

To apply, respond with your content portfolio, including video, and examples of your social strategy. First round interviews will be asked to create a sample reel based on a design brief given by our team.

Why join Herewith

At Herewith you have a chance to reach a growing audience in need of connection and community. If you're looking to bring your passion, skills, and perspective to a mission-driven start-up with a highly collaborative, creative team, we might be a great fit for you!