Web Content Strategist

Procom
Contract
Software Development
Canada
Hiring from: Canada

Web Content Strategist:

On behalf of our Consulting client, Procom is searching for a Web Content Strategist for a short-term role. This position is remote.


Web Content Strategist - Job Description:

The project involves redesigning and updating an outdated website for a company in the specialty chemical processing industry. The aim is to create a modern, engaging, and user-friendly website that effectively presents their services to B2B providers. The new website will expand from approximately 10 pages to 12-16 pages.


Web Content Strategist - Responsibilities:

  • Develop and implement content strategies that align with brand and business goals.
  • Conduct interviews with subject-matter experts to gather and distill complex information.
  • Create wireframes and mockups using tools like Figma and Canva.
  • Shape user journeys and conversions through strategic storytelling and design.
  • Collaborate with SMEs and stakeholders to ensure clear communication and documentation.
  • Produce clear specifications for developers, including layouts, content maps, and navigation flow.


Web Content Strategist - Mandatory Skills:

  • 5 years of relevant experience in content strategy and website design.
  • Expertise in site architecture, messaging hierarchy, and storytelling.
  • Strong writing and editing skills, focused on clear and engaging content.
  • Experience with wireframing and mockups using Figma, Canva, etc.
  • Strong design awareness, including modern layouts and visual hierarchy.
  • Understanding of UX principles to shape user journeys and conversions.
  • Skilled communicator and facilitator with SMEs and stakeholders.


Web Content Strategist – Nice-to-Have Skills:

  • Experience in the specialty chemical processing industry.
  • Familiarity with B2B service presentation.
  • Creativity in content and design.
  • Experience with website development.
  • Strong portfolio demonstrating strategic storytelling and design skills.


Web Content Strategist – Assignment Length:

This is a short-term position.


Web Content Strategist - Start Date:

ASAP.


Web Content Strategist - Assignment Location:

Remote.

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