Senior Digital Growth Manager

About Moncel

Moncel is one of the fastest growing companies in the online education space. With 7 international brands, and operations in Canada, Australia, and the United States, we are an exciting blend of the technology and learning sectors. Our company is made up of a rapidly growing team of talented professionals, focused on delivering the highest standard of online training to the food and hospitality sectors worldwide.

Over the last decade our start-up has grown from a small team of two in Brisbane, Australia to a global group determined to improve the way online education is performed.

In addition to our business goals in commercial training & education services, we are proud of our commitments to charitable activities. Moncel regularly engages with and donates to organizations that support the community in the area of public health, as well as helping feed tens of thousands of people each year.

About The Role

The Senior Digital Growth Marketing Manager will play a critical role in driving Moncel's digital marketing strategy to achieve measurable growth in lead generation, customer acquisition, and revenue. Reporting directly to the VP of Marketing, this position involves crafting and optimizing multi-channel marketing strategies, managing performance campaigns, and leveraging data insights for maximum ROI.

What You’ll Be Doing

• Develop and execute a comprehensive digital marketing strategy
• Optimize paid and organic campaigns across various platforms
• Increase lead generation and conversion rates
• Drive revenue and income growth through innovative marketing strategies
• Collaborate across departments to ensure strategic alignment
• Establish and maintain robust reporting frameworks
• Build and manage partnerships and affiliate programs
• Foster innovation through continuous testing and optimization
• Support business scalability through marketing operations
  
  

What You Have

• Proven ability to design and execute multi-channel marketing strategies
• Advanced knowledge of SEO strategies and content marketing
• Experience managing paid advertising campaigns and optimizing ROI
• Proficiency in analyzing marketing data and deriving actionable insights
• Demonstrated success in building and managing affiliate programs
• Hands-on experience with A/B testing and conversion rate optimization
• Proficiency in marketing platforms and advertising tools
• Excellent collaboration, strategic thinking, and problem-solving skills
• Strong communication and leadership abilities with attention to detail
  
  

Your Qualifications

• Bachelor’s degree in Marketing, Business, or related field
• 7+ years of experience in digital marketing roles
• Proven track record of driving growth and revenue through digital strategies
• Experience with SEO tools like Google Analytics, SEMrush, or Ahrefs
• Familiarity with marketing platforms such as Google Analytics, Tableau, and HubSpot
  
  

What We're Offering

• Exciting opportunity to drive digital growth in a dynamic online education company.
• Remote work flexibility with occasional on-site requirements in Toronto, Canada.
• Professional growth opportunities and direct impact on company success.
• Collaborative work environment with a focus on innovation and creativity.
• Competitive benefits package.
  
  

Interview Process

The hiring process at Moncel is designed to select the best candidates for high performance team. It starts with an initial screening interview to gauge qualifications and fit. We then delve into a detailed evaluation of skills and past experiences, including aptitude and practical skills testing. Candidates are also required to provide a comprehensive work history, ensuring a transparent understanding of their professional journey. The final stage involves senior management focusing on cultural fit and alignment with our core values. This thorough process is key to maintaining our high standards and finding candidates who embody our ethos and objectives.

Please Note

We are an equal opportunity employer. All applicants must be authorized to work in Canada. Any applicants not meeting this criteria will not be considered eligible for the position.