Performance & Growth Marketer

BorderlessHR Inc.
Full time
Software Development
Canada
Hiring from: Canada

About InterviewHQ:

InterviewHQ is an AI-powered hiring platform transforming the way candidates and employers connect. Our tools include AI interview simulations, resume auto-generation, and employer screening automation—helping both sides of the hiring process save time and make smarter decisions.


Role Overview:

We're seeking a results-driven Performance & Growth Marketer to join us as our first dedicated growth hire. In this role, you’ll lead strategic and tactical efforts to drive user acquisition, product engagement, and revenue growth through organic and paid channels. You’ll work directly with the founder and product team to build and execute high-impact experiments with a lean but agile approach.


Key Responsibilities:

Organic Growth

  • Launch and manage organic acquisition campaigns (LinkedIn, SEO, newsletters, referrals)
  • Collaborate on content strategy: landing pages, lead magnets, blogs
  • Grow brand and founder presence on LinkedIn
  • Build early-stage community and partnership initiatives

Paid Growth

  • Test and optimize paid channels (Meta, Google, LinkedIn) on small budgets
  • Track and improve conversion rates, retargeting, and lookalike campaigns
  • Implement tracking tools (GTM, pixels, UTM links)

Funnel & Analytics

  • Own and analyze full growth funnel metrics (activation, conversion, CAC)
  • Run experiments to reduce drop-off and boost onboarding success
  • Work with product to align messaging and retention strategies


Requirements:

  • 2–4 years in growth, performance, or content marketing
  • Proven success with organic acquisition tactics
  • Proficiency with tools such as Google Analytics, PostHog, Canva, Notion, Snovio
  • Strong writing and execution skills—from strategy to reporting
  • Action-oriented with a test-and-learn mindset
  • Bonus: Experience in HR tech, SaaS, job platforms, or B2C products


What Success Looks Like:

  • Steady increase in user activations and interview completions
  • Employer sign-up growth with clear attribution
  • 2–3 validated growth experiments launched monthly
  • Development of repeatable growth playbooks


Why Join InterviewHQ:

  • Early ownership in a fast-growing startup
  • High autonomy and flexible remote work
  • Clear pathway to grow into a Head of Growth role
  • Join a mission-driven company fixing the broken hiring process


How to Apply:

Complete our quick virtual interview here within 48 hours of getting this:

https://candidate.interviewhq.ai/register?interview=01JV1Y49NB3Z4R6F6JMR1Y9JAB


If you’re faced with any issues, kindly contact [email protected]

We look forward to hearing from you!

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