Freelance Social Media Manager

Overview

As a Freelance Social Media Manager at Crisp, you will take full ownership of our organic social media strategy to build brand visibility, grow our audience, and drive engagement among law firm owners. Your work will position us as a trusted leader in this niche by creating and repurposing content that resonates deeply with our target audience. You’ll manage your own content calendar, work independently, and collaborate with our marketing team to ensure every piece of content aligns with business goals and reflects our distinct brand voice.

A core focus of this role involves repurposing existing assets into high-performing content across platforms, as well as scripting and creating new unique content tailored specifically for our target audience.

What You'll Be Doing

• Own and execute the organic social media strategy for Crisp across Facebook, Instagram, LinkedIn, and Twitter (X).
• Develop, manage, and communicate an organized content calendar.
• Research, ideate, script, and produce original content.
• Repurpose existing assets by reviewing workshops, webinars, podcasts, and presentations to extract key moments, directing editors to create engaging, platform-specific content.
• Transform past presentation slides and decks into engaging carousel posts for LinkedIn and Instagram.
• Convert podcast segments and long-form video content into thought leadership posts (long-form text for LinkedIn, threads for Twitter), ensuring ideas are clear and compelling for each audience.
• Collaborate with marketing, design, and video editing teams, providing clear direction and feedback to align content with brand goals.
• Leverage performance insights, audience behavior data, and social platform analytics to continually refine your strategy
• Stay current on social media trends, algorithm changes, and best practices to ensure our content remains relevant and effective.
  
  

Qualifications

• 5+ years of direct experience developing and executing organic social media strategies with measurable results.
• Deep knowledge of effective content hooks, storytelling, and the nuanced strategies required to effectively engage a professional B2B audience—ideally law firm owners or similar executive-level decision-makers.
• Proven expertise extracting and repurposing key moments from presentations, podcasts, or recordings into platform-specific social content.
• Expertise in creating original social content, with the ability to script posts and brief creative teams for brand-aligned outputs.
• Proficiency in analyzing social media data to drive specific improvements in content strategy.
• Exceptional organizational skills to manage multiple deadlines and communicate deliverables and requests effectively.
• Ability to work independently while coordinating closely with internal teams to meet business objectives.
  
  

Bonus, But Not Required

• Experience utilizing AI-based tools in content planning, repurposing, and creation.
• Experience recommending or managing paid social campaigns to amplify organic content.
• Skills in video editing to refine or produce short-form social media clips.
• Ability to create graphics or visual assets for social posts using design tools.
  
  

About Crisp

At Crisp, we're on a mission to make a $100B impact by helping 10,000 law firms grow their revenue by $10,000,000 each. As North America's #1 law firm growth company, we've achieved proven product-market fit, built a nationally recognized brand, and established ourselves as leaders in legal marketing and business coaching.

Our rapid growth (1470%+ in the past three years) has earned us a spot on the Inc. 5000 List for seven years and recognition as one of Atlanta’s fastest-growing companies for nine consecutive years.

We’ve also cemented our position as an industry leader across all verticals with the #1 best-selling book in the legal category, The Game Changing Attorney, the #1 podcast for legal market leaders, The Game Changing Attorney Podcast, and the #1 law firm growth conference on Earth, the Crisp Game Changers Summit.

If you’re looking for a place to work with unmatched opportunities for growth, industry-leading compensation and benefits, and the chance to make a real, tangible impact on the legal industry, Crisp is the place for you.

Please apply directly—reaching out to the hiring manager or other Crisp team members won't improve or fast track your application.