Social Media Manager & Content Creator

Interested candidates should have proven experience in festival/music industry content creation and a natural understanding of the culture. Apply now →

ABOUT BASS COAST

Bass Coast is a thoughtfully curated boutique electronic music and art festival held in Merritt, B.C., on the traditional, ancestral, and unceded territory of the Nlaka’pamux and Syilx people. Moving into its 17th year, Bass Coast is an independent and artist-owned festival with accolades that include two consecutive wins of DJ Mag’s ‘Best Boutique Festival in North America’. Bass Coast operates without sponsorship and is committed to upholding its founding ethical values, ethos, and environmental commitments.

OVERVIEW OF ROLE

Bass Coast is seeking an experienced and innovative Social Media Manager & Content Creator with a deep understanding of the underground electronic music and art culture that is showcased at Bass Coast. The Social Media Manager & Content Creator is responsible for crafting and organising engaging content that reflects the festival's unique ethos. This role involves working closely with the Marketing Manager to support overarching marketing strategies while also managing day-to-day social media activities. The Social Media Manager & Content Creator will capture, edit, create, and distribute content across various social platforms, ensuring cohesive storytelling that engages both existing and new audiences. A strong grasp of the specific technical requirements of each media channel and excellent attention to detail is a must.  

The ideal candidate is passionate about electronic music & and festival culture, is up to date on current social media trends, and possesses a keen eye for visual aesthetics. The ability to capture the festival's tone and voice through excellent copywriting skills, video editing skills, and content creation is a key factor in this role. We’re looking for someone with exceptional organizational skills, the drive to plan ahead, ask the right questions and take the lead on developing a marketing approach that drives sales and engagement.

RESPONSIBILITIES AND DUTIES

• Content Organization: Collect, organize, and manage content from various teams. 
• Content Calendar: Manage the content calendar staying one month ahead and inputting key dates, information, content.
• Social Media Campaign Management: Execute social media campaigns that support the marketing strategy, with an emphasis on audience engagement, brand awareness, and ticket sales, (IG, FB, Tiktok, Twitter)
• Newsletters / SMS: Schedule and post up to 3 newsletters & messages each week Copywriting & Captioning: Write clear, engaging, and on-brand copy for social media posts that reflect the festival's values, voice, culture, and messaging.
• Scheduling & Posting: Draft and schedule social media posts in Later ensuring timely and consistent content delivery that aligns with the festival's content calendar. 
• Content Feedback & Proofing: Gather feedback from the Music Director, Art Director and Marketing Manager on content, copy and other materials in a timely fashion.  
• On-Site Content Capture: Manage a team of content creators to capture live content
• Collaboration with Street Team: Collaborate with the street team to create and amplify content, including community-focused promotions, contests, and interactive campaigns.
• Moderating: Moderating chats and feeds 
• Audience Engagement: Interact with DJs, artists, performers, and our online communities. 
• Performance Analysis: Monitor and report on social media performance metrics 
• Trend Awareness: Stay informed and anticipate social media trends & tools
• Email Etiquette: Execute strong email etiquette,
• Various duties as required: Flexibility and the ability to shift focus and nurture new ideas is an integral part of our team.

QUALIFICATIONS AND SKILLS

• Certificate or Bachelor’s degree in Marketing, Communications, Journalism, or related field, or equivalent experience.
• 2-3 years of professional experience in social media content creation, copywriting, or digital marketing, preferably in the arts, music, or entertainment sectors.
• Proven experience managing social media platforms and creating campaigns that drive engagement and growth; including building an audience from the ground up on platforms like TikTok.
• Experience with Graphic Design with Adobe Suite is an asset
• Basic Knowledge of video editing software (Adobe Premiere, or similar software).
• Strong writing and editing skills with an eye for detail, capable of adapting tone and style to suit the festival’s brand voice.
• Experience with creative content development and storytelling, particularly within music and art-driven environments.
• History working closely with cross-functional teams and external collaborators (e.g., artists, vendors, photographers).
• Willingness to work in a fast-paced environment with shifting priorities, especially during the festival.
• Prior experience working in or attending festivals or large-scale events is an asset.
• Knowledge about Bass Coast and or the music & art curation represented, specifically where Bass Coast falls within the spectrum of electronic music and festival culture. 
• Must be legally eligible to work unrestricted in Canada.

HOURS AND COMPENSATION

Contract Duration:

This is a part-time, permanent position, requiring an average of 10-20 hours/week, with a 3-month trial period. 

June and July may require additional hours, which will be compensated accordingly. The successful candidate must be available to be on the festival site from Tues. July 8 to Tues. July 15.

Compensation:

$25-$35 / hour based on experience and qualifications.

WHAT WE OFFER

• Bass Coast offers an innovative, flexible and creative work environment. 
• The opportunity to be a part of one of the most exciting and creative music festivals.
• A dynamic and inspiring work environment.
• Competitive salary. 
• You will be eligible to participate in the Company’s standard employee group benefit plan after 6 months of employment.
• Opportunities for professional growth and development.

All Bass Coast team members work remotely and are required to have their own computer, printer, file storage and workspace (whether at home or elsewhere). The successful candidate will be able to work both independently and work remotely with team members. In-person meetings may be required.

HOW TO APPLY 

Bass Coast Project Ltd is an equal opportunity employer offering a fair, co-operative, respectful, safe, and healthy work environment. We conduct hiring on the basis of employment equity. 

COVID-19 Workplace Policy:

Bass Coast Festival will continue to operate in accordance with provincial and local health guidelines and recommendations.

Application Process:

• Cover Letter & Resume: Include relevant education, show relevant experience & specifically list the social channels you have coordinated.
• In your cover letter: Briefly respond to the following questions:
• Q1: Please write the copy for an educational Instagram post featuring an artist performing at this year’s festival. The copy should be 2-3 sentences and will introduce the artist to our audience. You can choose to write about either of these artists: 
• Caliber
• Leon Vynehall 

Q2: What is unique about the music programming at Bass Coast Festival?

• Portfolio: Provide a portfolio of relevant work that showcases examples of your video editing for socials, copywriting for socials, and a newsletter you have created.

Applications will only be accepted through the online application form (do not email directly): https://basscoast.ca/pages/now-hiring

Application Deadline:

Posting will remain open until the position is filled. We thank all applicants, but only those considered for an interview will be contacted. Please do not contact us directly about the application status