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The Role:
We’re looking for an Assistant Marketing Manager to join our Water team—an exciting opportunity to work on some of Canada’s most beloved brands, including bubly, Montellier, and Aquafina. This role has a special focus on bubly, one of the most vibrant, playful, and fast-growing brands in our portfolio and it will lead all innovation launches and commercial projects, in-store activations and packaging development while executing a portion of the brand media campaigns to deliver business results. This position reports directly to the Waters Marketing Manager.
We’re looking for someone who brings positivity, energy, and curiosity to everything they do—someone who’s not afraid to roll up their sleeves, get into the details, and make things happen. This is a high-impact role, set in a dynamic and fast-paced environment where you’ll be challenged to deliver with excellence.
If you’re passionate about marketing and innovation, thrive under pressure, and are excited to work with a fun brand that will bring new products to life every year—this could be the perfect opportunity!
The Company:
PepsiCo Canada is a growth engine for the CPG industry in Canada and has been recognized as one of Canada's Top 100 employers for 7 consecutive years and a top employer for young people. PepsiCo Canada is home to over 60 of Canada’s favourite brands, including Pepsi, 7UP, Gatorade, Lay’s, and Doritos—there is so much opportunity to make a difference in the Canadian marketplace.
We are consumer obsessed and focused on outpacing our competition by being centered on the consumer, developing exciting brand campaigns and product innovations you’d be proud to share with friends. And our people are our greatest asset.
What you can expect from us:
- Competitive compensation and comprehensive benefits designed to fit your unique needs
- A dynamic and inclusive culture that promotes you to bring your whole-self to work
- Inspiring positive change for people and the planet with sustainability goals
- A supportive team that will encourage your professional growth and development
Responsibilities
- Support the Marketing Manager in developing the robust innovation pipeline and lead marketing commercialization of new product launches, including packaging development
- Lead In-store programs from brief to execution working closely with agency partners.
- Support Marketing Manager to deliver best in class and timely marketing & PR campaigns
- Partner and influence internal and external stakeholders (Leadership, Insights, Sales, Supply Chain, Legal, RSA etc.) to bring strong consumer plans to life
- Support Marketing Manager in all planning cycle deliverables (AOP, Strat)
- Harness strong analytics through business performance reporting, score carding, program post-gaming and A&M budget management leadership.
- Proven ability to deliver results through best-in-class collaboration, consumer focus, and problem solving
- Strong analytical skills to turn data into actionable insights
- Self-starter with a high sense of urgency and entrepreneurial spirit
- 1+ year of relevant marketing experience (CPG is a Bonus!)
- Strong storytelling skills, with the ability to present data and creative ideas in a compelling way
- Proficiency in Excel and working knowledge of Power BI is an asset
- Minimum of bachelor’s degree (Business degree preferred)
At PepsiCo, you’ll discover a place where our mission is to create smiles around the world. With a portfolio of more than 500 beloved brands including, Gatorade, Lay’s and Quaker, our work touches millions of people every day.
At the heart of the company is a team of thinkers, creators, and problem-solvers who collaborate to innovate and turn ideas into action. Driven by innovation and a focus on creating joyful moments through food and drinks, our decisions are guided by consumer centricity, creating opportunities for our associates to do meaningful work and make a lasting impact in the communities we serve.
Whatever your role, you’ll be part of a global community that values your ideas and empowers you to make an impact, on your career and on the world around you.
PepsiCo may use Artificial Intelligence as part of its hiring process. Specifically, we may use AI-based tools to screen, assess, or select applicants.
This posting is for an existing vacancy.
