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Crossmedia is the global media independent. We’re committed to doing media and business the right way, guided by the principles of TRUST, REASON and the Pursuit of HAPPINESS. Crossmedia US was founded in NY in 2000 and is one of the largest minority-owned full-service media planning & buying agencies in the nation. We are 500+ Crossmedians worldwide with big ambitions to continue to grow with soul.
We focus on what media agencies should do: create innovative connections between brands and people regardless of channel or budget. And we do it in an honest way. We are and always have been a values-based organization. We earn our clients TRUST by ensuring media transparency in our business model and objectivity in decision-making. We apply REASON & logic to finding solutions to our clients' greatest business challenges. The Pursuit of HAPPINESS matters to us. Big time. We invest in each colleagues’ professional & personal wellbeing and growth. It’s why we have countless initiatives, clubs & cultural events dedicated to our people and why we have been the top ranked media agency named to Ad Age’s Best Places to Work for the past seven years in a row.
We have offices in the US in New York and Philadelphia, with employees across 25+ states, as well as in London and Germany. Our client roster includes U.S. Bank, Invesco, Newell Brands, NASCAR, Planet Fitness, American Cancer Society, Ricola, Herschend Family Entertainment, Edible Arrangements and more.
JOB DESCRIPTION & YOUR OBJECTIVES
We’re looking for a bright Assistant Buyer, Programmatic to join our One Marketplace team. This role is a great fit for someone with a naturally curious mind, is resourceful, and has a genuine desire to build a career in digital media and advertising.
The Assistant Buyer, Programmatic is an essential member of our One Marketplace team who supports the setup, execution, optimization, and reporting of advertising campaigns. Working closely with our Programmatic Buyers and Supervisors, this role utilizes Demand-Side Platforms (DSPs) to input campaign parameters, tracking and targeting criteria. This role is a great fit for someone who is a problem-solver and enjoys working with numbers and data. Here is a snapshot of your day-to-day as an Assistant Programmatic Buyer -
- Hands-on campaign set-up and extensive QA of biddable media buys.
- Daily in-platform monitoring of campaign pacing and performance against agreed-upon KPI.
- Support team in delivering audience, creative and other optimizations insights at agreed-upon cadence.
- Hands-on in-platform optimizations based on campaign performance and opportunities for improvement.
- Participate in an in-depth training & onboarding covering biddable media fundamentals and certification in Programmatic media (i.e., The Trade Desk).
- Works closely with team members to troubleshoot obstacles, quickly and proactively.
- Participate in training sessions to deepen knowledge of media buying systems, analytics tools, and the media landscape.
- Stay informed on media industry trends, competitive campaigns, and emerging platforms.
- Comfortable working with AI tools to improve ways of working and output of deliverables.
- Bachelor’s Degree level education or equivalent in advertising, marketing or digital media. Relevant work experience and/or internships are a plus.
- Strong analytical skills both the ability to interpret campaign performance (within and beyond KPIs of biddable platforms).
- Enjoy and understand working with data, numbers (especially via Microsoft Excel).
- Savvy in Microsoft Office Suite: Excel, PowerPoint, Outlook.
- Familiarity with AI tools like Microsoft Copilot, ChatGPT, and Claude.
- Eagerness to learn and adaptability.
- Previous marketing, advertising or media agency experience are a plus.
- Please note this role requires a candidate have proximity to our New York office. We offer a hybrid work setting with employees working both onsite and from home.
Salary range is $43k - $48k, commensurate with experience.
CROSSMEDIA BENEFITS
Our principles of Trust, Reason, and the Pursuit of Happiness are brought to life through benefits that recognize and support the diversity and physical, emotional, and professional well-being of our people, including:
- Flexibility to work in hybrid manner with in-office and work from home options (depending on role).
- Open/Flexible PTO with US & UK specific policies
- Sponsored healthcare options and agency-wide physical & mental health support
- 401k with company match (USA), and generous Pension (UK)
- Paid sabbatical at significant milestone anniversaries
- Generous paid parental leave policy
- Life milestone recognition & support
- The Pursuit of Happiness Fund devoted to helping Crossmedians find their happy (be it travel, enrichment class, fitness membership or professional development)
- Cell phone/tech reimbursement
- Student Loan payment plan (US)
- Tuition reimbursement
- Learning & Development and training programs
- And burgers – lots and lots of burgers
Diversity is in our DNA. As a minority-owned company, our commitment to an inclusive environment has long been embedded into agency practices and at every level. Almost one third of senior leadership identifies as a person of color and over half of our executive leadership are women. We have active mentoring & internship programs that create opportunities for underrepresented groups. Internal agency programming is anchored by XMEquity365, a permanent, year-round initiative fostering acknowledgement and support of marginalized communities within five pillars – Excellence, Voices, Education, Giving & Representation.
Crossmedia is committed to providing equal employment opportunities and creating a diverse and inclusive company culture and that does not discriminate against candidates and employees because of their disability, sex, race, gender identity, sexual orientation, religion, national origin, age, veteran status, or any other basis prohibited by applicable federal, state, or local law.
All job requirements are subject to possible revision to reflect changes in the position requirements, business necessities and/or to reasonably accommodate individuals with disabilities. Essential and other job functions are subject to modification. This job description in no way states or implies that these are the only duties to which will be required in this position. Employees will be required to follow other job-related duties as requested by their supervisor/manager (within guidelines and compliance with laws in the US and UK ).
Continued employment remains on an “at-will” basis.” Reasonable accommodations may be provided to enable individuals with disabilities to perform essential functions in compliance with the American with Disabilities Act of 1990 (US based)
Physical Demands:
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job:
- Prolonged periods of sitting at a desk and working on a computer. Must be able to remain in a stationary position 50% of the time.
- Ability to stand, bend, and reach
- Constantly operates a computer and other office productivity machinery, such as a calculator, copy machine, and computer printer.
- The ability to communicate information and ideas so others will understand. Must be able to exchange accurate information in these situations.
- The ability to observe details at close range (within a few feet of the observer).
